1 min read

PDPM Webinar Follow-Up: Technology can help; ask about primeVIEW

By Cheryl Field on Mon, Mar 11, 2019 @ 02:23 PM

Thanks your interest in last week's Patient Driven Payment Model (PDPM) Webinar for C-suite executives. You may recall my mention that our technologies can help. Don't Put Off PDPM Prep!

For example, primeVIEW delivers an easy-to-navigate interface that automatically refreshes in near real time with consolidated data from various systems.

  • Census
  • Labor
  • Revenue cycle
  • Satisfaction scores
  • Five-Star Quality Ratings

So, get in touch if you'd like to hear more!

Topics: census readmission rates PDPM LOS length of stay readmission

[Blog] Ever been asked "How do you measure up?"

By Prime Care Tech Marketing on Tue, May 02, 2017 @ 10:41 AM

Over the last year or so one of the most common phrases you here in the LTPAC community is "How do you measure up?"

With ACOs and bundled payments, skilled nursing facilities (SNF) are looking to become part of a preferred skilled nursing facility network.  Each ACO or hospital has their own criteria.

Last year we blogged about some of the top criteria that ACOs look for when partner with a SNF.  These still hold true today. To read the blog click below:

Click for Blog

 Short video on our powerful dashboard to show how you measure up  WATCH VIDEO DEMO


Topics: ACOs hospitals hospital readmissions readmission rates bundled payment
2 min read

Use Data to Build Meaningful Relationships with Your Referral Sources

By Prime Care Tech Marketing on Wed, Dec 02, 2015 @ 03:00 PM

Data Meaningful RelationshipsYesterday’s tactics will not work in today’s LTPAC marketing game

When I was operating SNFs in the late 70’s through the early 90’s, the traditional way to forge and foster a solid referral pipeline was to schmooze the hospital discharge planners by visiting them, occasionally taking them to lunch, sending periodic greeting cards, and doing a good job. That “good job” meant that the discharge planners didn’t receive any complaints about the care given to those they referred to us. That was about the extent of it. Like most sales, it was all about personal relationships supported by the absence of complaints. But times have changed.


Today, we’d lose with just schmooze. In this data-driven world of ours and closer scrutiny of functioning relationships between acute care and post-acute care providers (read, hospital readmission rates, for example), we have to demonstrate that our goals and performance align with each hospital’s expectations. Those providers which are able to share statistics vital to acute care providers have a significant advantage over those who can’t. But to be able to do that can be a daunting task, but it doesn’t have to be.

Data – the LTPAC marketer’s (not-so) secret weapon

Data mining and business intelligence technologies simplify the collection, storage, retrieval, and conversion of data into readily retrievable and actionable information practically in real time. The information BI offers comes in the form of Key Performance Indicators (KPIs) which can include census, labor, wages, admissions/discharges/readmissions, cash and collections, clinical, 5 Star, and RAC audits, customer satisfaction, QAPI, actual-to-budget spend, job postings, and more. You get the idea. If the data exists, it can be mined and reported. As you read through this list, you can also see that a tremendous opportunity exists for providers not only to establish a substantial and mutually-beneficial relationship, but one that is easy to maintain. The key here is transparency. It’s no longer, “Just take my word for it.”

But where do you start? First and foremost, find out what matters most to the hospitals in your area. What services do they need post-acute care providers to offer? Do your services offerings align with what they need? Assuming they do, what data points/KPIs would indicate that you are in alignment with their goals? Readmission information? Customer satisfaction survey results? Staffing levels? Lengths of stay? Discharges destination? Clinical trending? Quality measures specific to the services important to the hospital? BI becomes your scorecard in the game of 21st century census building.

Visualize your marketing team walking into the hospital’s conference room where you are introduced to its team of discharge planning stakeholders. Following introductions and the usual “getting-to-know-you” banter, you start your presentation. Now, here’s the fun part. At the right moment in your presentation, you pull out a report generated by your BI tool and distribute a copy to each person. You discern some “Aha!” facial expressions as they easily interpret the charts, graphs, and tables illustrating the KPIs germane to their specific needs. Further, you sense the building excitement as you report that you can provide updates as frequently as they require. You’ve added credibility to your claims that your facility can be the go-to facility for their post-acute discharges. This is the stuff of solid partnerships.

Let’s take rehospitalization KPIs, for example. With hospitals and SNFs under close scrutiny regarding rehospitalization rates, being able to quickly report up-to-the-moment current and trending readmissions-related KPIs by payer, by diagnosis, and by risk levels can be a positive game changer for you.

Bottom line

Using BI can help providers confidently say to their acute care referral sources, “We’re in this together.”

Business Intelligence

Topics: BI KPIs marketers hospitals hospital readmissions discharge planners readmission rates


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